Summer Reading Ideas for Growing Your Business

Posted on Jul 28, 2015 · No Comments

Taking time away from the office will recharge your batteries. Here are a few summer reading ideas to help you relax during your time off and provide you with a fresh perspective to be amazingly productive when you get back to your desk:

Surely You're Joking, Mr. Feynman!

by Richard Feynman

This is a really fun book to read. It's filled with stories from Nobel Prize winning physicist, Richard Feynman, including his outrageous pranks and experiences. You will laugh out loud and explore an adventure with one of the most brilliant minds of the 20th century.

The Power of Habit: Why We Do What We Do in Life and Business

by Charles Duhigg

I read this book as part of a reading assignment in my Vistage group (a monthly CEO coaching group). Duhigg is a New York Times reporter who dug up extensive research to document purchasing behavior. He discusses many examples and provides a strategy for getting buyers hooked on your products and services.

Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com

by Aaron Ross and Marylou Tyler

Ross structured the efforts to grow SalesForce.com's sales force from $0 – $100 million in its earlier years. He outlines the approach he took and lays out recommendations for creating your own sales team.

Million Dollar Consulting

by Alan Weiss

If one of your main sources of revenue is consulting, Weiss provides several strategies to help you take the leap from small time to big time consulting. He discusses how to keep your rates high, position your consulting practice and add more profit to your bottom line.

Enjoy your time out of the office!